We have been following The Blinders for more than three years now and it’s always a joy to see them conquer new heights and achieving their goals (and being on a roll as certain songs says). The band has been working extremely hard to be where they are now and their dedication has inspired their fans, industry professionals and countless bands all together.
Being ahead of the game is a hard task, but with a dedicated team, excellent ideas, and a bit of luck, everything is possible. And this blog will be dedicated to another of the band’s ideas that is going to revolutionize the DIY indie scene.
On July 26th, The Blinders notified their followers that to commemorate the first anniversary of the release of their debut album “Columbia” (September 21st), they would be releasing a double live album. Recorded during the sold out show in Manchester on 27th of April, the double vinyl delight will include the entirety of “Columbia” plus several previously unreleased tracks. The record will be released by Blood Records, a recently launched crowd purchasing platform for exclusive LP releases that is run by the same wonderful people who own Flying Vinyl.
You can get your own copy here: https://www.blood-records.co.uk/current-release/
Buy a copy of “Columbia” (if you have been living under a rock and you still don’t owe one!): https://theblinders.tmstor.es/
Now, as PR people, we do love good marketing, especially a really clever one. The first thing we saw on 25th of July, early in the afternoon, was a cryptic post with a large black and white picture of the band stading in front of the Ritz in Manchester (please notice Twisted Wheel poster on the right!) The caption read: “6 pm today”
Now, this kind of mysterious notifications are not for the faint hearted, as it could mean everything from the new album being announced to the band calling it quits. Our blood pressure went slightly up but after a refreshing cup of melissa tea (good for nerves) we reached the conclusion that it cannot be anything bad, so we patiently waited for more information. And 5 minutes past six, we were rewarded with the following messages:
Soon, two promotional videos were made available to promote the album and they were seen more than 50.000 times on band’s combined social media (about 30k views on Facebook, 10k on Twitter and 10k on Instagram). Very good achievement with just a couple of Tweets and shares. Colour us impressed.
Official statements on Facebook accounts and newsletter followed to activate the fanbase:
You can see the newsletter at: https://us17.campaign-archive.com/?u=3b6499050c5a99dfa9d83f2e3&id=1708a96420
Flying Vinyl posts are available at: https://www.facebook.com/flyingvinylmusic/posts/2317772881662911
And in the end, The Blinders posted some of the images taken by Sam Crowston during their show at the Ritz:
The campaign finally went live on 29th of July and during the first 24 hours, nearly 260 copies flew off the virtual shelves. Pre-orders will remain open for another 5 days, until 12th of August and will close at 10:00 am.
The record was mixed at Parr Street Studios in Liverpool (Elbow, The Verve, Echo and the Bunnymen, New Order, Pulp, The Charlatans recorded there among others) by Alex Queen who quickly shared the good news on Twitter:
Blood Records released the official statement upon the announcement:
“Following their bracingly thrilling debut album, ‘Columbia’, The Blinders continue as one the UK’s most anticipated emerging acts placing them at the vanguard of a generation of politically engaged British guitar bands. This exclusive, vinyl-only Blood Records release of The Blinders: Live At The Ritz features ‘Columbia’ live in its entirety alongside new unreleased material, pressed to 2x black 12″ LPs. The audio was professionally recorded, mixed and mastered from the band’s April sold out show at The Ritz to 1500 fans.
All orders will be signed (if you would like yours unsigned please write ‘unsigned’ in the delivery notes) and hand-numbered on a first-come-first-serve basis.
Customers will also receive priority access to tickets for a special Manchester launch event on September 21st as well as being automatically entered into a prize draw to win an exclusive piece of artwork.
Please note: Blood Records is a pre-ordering platform, providing the minimum sales quantity is met the records will be shipped five weeks after the deal ends.”
So what do we know about the record?
As stated above, it is a double live LP presed on a black vinyl. Running time is definietly going to be around 60 minutes, as “Columbia” was 42 minute long and we have 4 new, unreleased tracks added. Those who pre-order the album can expect a true VIP treatment: all copies will be signed by the band, buyers will receive priority access to record launch event and an automatic entry into prize draw for exclusive artwork. There will be 550 copies of the record pressed.
Thomas Haywood – vocals and guitar
Charlie McGough – bass
Matty Neale – drums, backing vocals
Max Grindle (bass player of Document) – harmonica on “Rat In A Cage” and piano on “Orbit (Salmon of Alaska)”
Thomas Castrey (drummer of Saytr Play) – percussion on “Where No Man Comes”
Recorded at: O2 Ritz, Manchester, April 27th 2019
Mixed: Parr Street Studios, Liverpool (May-July 2019)
Mixed by: Alex Queen
Visualization and photography: Sam Crowston (Nasty Man Creation)
Label: Blood Records – https://www.blood-records.co.uk/current-release/
Gotta Get Through
Brave New World
Free The Slave
I Can’t Breathe Blues
Where No Man Comes
Forty Days & Forty Nights*
Ballad Of Winston Smith
L’Etat C’Est Moi
Lunatic With A Loaded Gun*
Rat In A Cage
Et Tu/Berlin Wall
Orbit [Salmon Of Alaska]
* (previously unreleased)
** (not included on “Columbia” and released as a stand alone, double side single “Ramona Flowers/Swine” in 2017. The 7″ single was pressed in 500 copies only and is now a collectible item. More information: https://www.discogs.com/The-Blinders-Swine/release/10784923
On 9th of August, the band revealed more details about their show that will take place on 21st of September. We have been told that there will be an exhibition, Q+A session and a stripped back set. Tickets will be available on sale shortly and the venue will be revelaed at the beginning of next month. Those who pre-ordered the live album, will be able to grab the limited tickets as a priority.
We will be updating the blog as more information becomes available. And of course, we will be posting all the views and reviews on the new album.
Keep your eyes open and support your scene!